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October Girl Group Member Brand Reputation Rankings Announced


The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 680 girl group members, using big data collected from September 20 to October 20.

BLACKPINK’s Jennie rose to the top of this month’s list after seeing a whopping 409.24 percent increase in her brand reputation index since September, bringing her total score to 14,171,457. High-ranking phrases in Jennie’s keyword analysis included “Mantra,” “LA,” and “BLACKPINK,” while her highest-ranking related terms included “comeback,” “prove,” and “sexy.” Jennie’s positivity-negativity analysis also revealed a score of 92.07 percent positive reactions.

aespa’s Karina took second place with a brand reputation index of 6,741,019, marking a 3.52 percent rise in her score since last month.

IVE’s Jang Won Young came in third place with a brand reputation index of 6,207,794, marking a 5.60 percent increase in her score since September.

BLACKPINK’s Lisa shot to fourth place after seeing a staggering 953.80 percent increase in her brand reputation index, bringing her total score to 5,044,161 for the month.

Finally, MAMAMOO’s Hwasa jumped to fifth place with a brand reputation index of 4,787,159, marking an impressive 728.83 percent rise in her score since September.

Check out the top 30 for this month below!

  1. BLACKPINK’s Jennie
  2. aespa’s Karina
  3. IVE’s Jang Won Young
  4. BLACKPINK’s Lisa
  5. MAMAMOO’s Hwasa
  6. aespa’s Winter
  7. IVE’s An Yu Jin
  8. Girls’ Generation’s Taeyeon
  9. cignature’s Jeewon
  10. BLACKPINK’s Rosé
  11. LE SSERAFIM’s Kim Chaewon
  12. BLACKPINK’s Jisoo
  13. NMIXX’s Sullyoon
  14. Red Velvet’s Irene
  15. IVE’s Rei
  16. KISS OF LIFE’s Natty
  17. IVE’s Gaeul
  18. TWICE’s Nayeon
  19. TWICE’s Mina
  20. TWICE’s Momo
  21. Girls’ Generation’s Seohyun
  22. Girls’ Generation’s YoonA
  23. FIFTY FIFTY’s Hana
  24. LE SSERAFIM’s Sakura
  25. aespa’s Ningning
  26. aespa’s Giselle
  27. OH MY GIRL’s YooA
  28. FIFTY FIFTY’s Keena
  29. LE SSERAFIM’s Hong Eunchae
  30. fromis_9’s Lee Chaeyoung

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